I took my family to the Circus on the weekend. Why? Because we wanted to do something as a family and there was a large …
A Circus with no story
Learning marketing from your old school teachers
Which teachers do you remember from school? I finished school in mid 1980’s. Most teachers are forgotten – as is what they taught me. Yet …
The internet is dominated by only 10 websites
I recently watched a webinar on the changing face of the internet. Some statistics startled me.
In 2001 the top 10 websites on the internet generated …
Stagnation versus doing a new thing
I saw a quick video on Sydney’s Hope 103.2 radio station website and loved it. It addresses a …
The amazing power of charcoal
Many people know of the story of the Phoenix – the mythical bird that rises to new life from the ashes. In contrast this story …
Marketing at Parent Teacher Interviews
Some teachers love parent teacher interviews. Some hate them.
A teacher may love being in front of students yet be terrified of adults. Deliberate training in …
School teachers are marketers
Teachers are teachers. That’s what most would see themselves as. Yet I see them as the main marketers of a school.
A school’s marketing all …
School Website Search Engine Optimisation
So let me tell you a story… This morning I visited a school’s brand new website. It was disappointing. To be fair it was a …
School Websites – a Common Trap
I spend a lot of time on the internet. It’s a passion. I am curious.
So here’s a simple tip when choosing a website designer for …
First impressions count in school marketing
For any business first impressions count. Yes our first impressions can be wrong but that doesn’t change their importance.
A negative first impression means you have …